Revenue is Vanity, Profit is Sanity and Cash is King – Alan Miltz

A summary message from Alan about the Berlin session so that you can repeat-repeat-repeat... A PROVEN METHOD TO IMPROVE YOUR BUSINESS’S PROFIT, CASH, VALUATION & FUNDING After spending over 20 years advising Banks, Business and Accountants around the world, I have come to the realization that very few companies can bring the numbers to life.

2020-02-20T15:01:35+00:00

Behavioural Fitness

Behavioural fitness, habit-hacking, and the importance of “mindware training” were some key areas up for discussion as part of ALTO Day Berlin 2018. Taking place at the Hotel InterContinental in Berlin during the recent ICEF Berlin workshop, the event included a full day of CPD training, networking and ALTO’s annual general meeting, which included

2018-11-29T16:17:16+00:00

The role of psychology in digital marketing

Trust, tailored language, and personality traits are some of the key principles to focus on when using psychology to design effective websites and boost engagement online, according to ALTO Day Berlin 2017 keynote presenter Nathalie Nahai. Web psychologist, international speaker, and author of the best-selling book Webs of Influence: The Psychology of Online Persuasion (Pearson), Nathalie

2018-06-21T12:11:55+00:00

Turbulent Times in 2015

Unstable economies, devalued currencies and political tensions may have shaken student mobility in Brazil, Spain, Russia and Turkey in recent years, but educators need not lose hope. This was the message shared by representatives of agency associations in the four countries at ALTO’s panel on market trends, held during ICEF Berlin 2015. Coming together for

2017-09-28T10:49:31+00:00